Event Coverage: Cityscape 2024 - Riyadh

Cityscape 2024: Riyadh’s Vision 2030 in Full Focus

Cityscape 2024, held at the Riyadh Exhibition and Convention Center on November 14th, was a dynamic showcase of ambition and innovation, bringing together over 10,000 attendees from across the global real estate spectrum. With a strong emphasis on sustainability, urban transformation, and groundbreaking PropTech advancements, the event solidified Riyadh’s position as a rising star in global real estate.

A Focus on Sustainability and Vision 2030


The cornerstone of Cityscape 2024 was Saudi Arabia’s Vision 2030, a transformative economic and social reform plan that aims to diversify the nation’s economy and enhance its urban infrastructure.

Key projects such as NEOM, The Line, and Green Riyadh were prominently featured, offering attendees a glimpse into Saudi Arabia’s bold urban future. The Green Riyadh initiative, for example, seeks to plant 7.5 million trees, significantly increasing the city’s green spaces and lowering temperatures by as much as 2 degrees Celsius.

"We are not only rethinking urban planning but redefining what sustainability means in a desert environment," said Faisal Al-Hamad, Head of Urban Planning for NEOM, during a keynote address.

Innovations in PropTech

The Cityscape Technology Pavilion was a hive of activity, showcasing innovations poised to revolutionize property development and management. Local startups such as Tamkeen AI demonstrated AI-driven predictive analytics tools, while international heavyweights like Siemens and Autodesk presented smart city solutions. One of the most talked-about presentations came from Saudi-based SmartWay Real Estate, whose blockchain-enabled platforms are streamlining property transactions across the region.

A live demonstration of digital twin technology captivated audiences, showing how real-time simulations can optimize building performance and energy efficiency. "PropTech isn’t just a tool; it’s the backbone of the future city," remarked Anas Khalaf, CEO of Tamkeen AI.

A Diverse Attendee List

Cityscape 2024 attracted a wide array of attendees, including:

  • Investors: Global firms such as BlackRock and regional giants like Al Rajhi Capital.

  • Developers: Key players like Emaar Properties and Dar Al Arkan.

  • Government Officials: Representatives from Saudi Arabia’s Ministry of Investment and international delegations from the UAE and Singapore.

  • PropTech Innovators: Startups and established firms showcasing cutting-edge technologies.

The diversity of attendees fostered a fertile environment for collaboration and deal-making, with numerous MOUs signed during the event.

Panels and Key Discussions

  1. Affordable Housing in the Middle East - A critical conversation on balancing rapid urbanization with inclusive housing policies.

  2. Public-Private Partnerships: Driving Innovation in Infrastructure - Highlighting successful collaborations in projects like the Riyadh Metro

  3. Smart Cities: The Future of Urban Living - Experts discussed how IoT, AI, and renewable energy can create smarter, more sustainable cities.

Atmosphere and General Sentiment

The atmosphere at Cityscape 2024 was electric, marked by a palpable sense of optimism and ambition. Delegates frequently commented on the pace of transformation in Saudi Arabia, with many describing the event as a “must-attend” for understanding the region’s potential. "Cityscape isn’t just about buildings—it’s about a vision," said one attendee.

Networking areas buzzed with energy, as industry leaders exchanged ideas over coffee and formal dinners hosted by local developers. The event’s layout, featuring interactive exhibits and immersive experiences, added to the sense of engagement and innovation.

Key Takeaways

Cityscape 2023 showcased the power of combining bold vision with innovative technology. Riyadh’s commitment to sustainability and urban transformation was evident in every session and exhibit. For attendees, it was clear that Saudi Arabia is not just participating in the global real estate conversation—it’s leading it.

It was more than an event; it was a statement of intent. By highlighting its Vision 2030 projects, embracing cutting-edge technology, and fostering collaboration, Riyadh demonstrated its commitment to shaping the future of urban living. Attendees left inspired, with a renewed sense of the possibilities that lie ahead in the Middle East’s real estate market.

Yoram Speaker

Yoram Speaker is the founder & CEO of Gabari, the leading Real Estate Branding & Marketing Agency in the BELUX. Driven by an authentic passion for all things Real Estate, proptech and entrepreneurship, Yoram is trying to innovate and bring new concepts into the world of Real Estate Communication and advertising. Helping major developers to position, launch and market their residential, office and hospitality projects.

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